Sydney’s Children Hospitals Foundation Proposal Brochure
Sydney’s Children Hospitals Foundation Proposal Brochure
Sydney’s Children Hospitals Foundation Proposal Brochure
Objective
Develop a proposal brochure for Sydney Children’s Hospitals Foundation to communicate upcoming projects and initiatives supporting sick children and their families, highlighting the changes support through gift donations would make.
Develop a proposal brochure for Sydney Children’s Hospitals Foundation to communicate upcoming projects and initiatives supporting sick children and their families, highlighting the changes support through gift donations would make.
Approach
The brochure needed to clearly present key information in a digestible manner to encourage action, and align with existing brand guidelines while using considered imagery to enhance the narrative and emotional connection.
The brochure needed to clearly present key information in a digestible manner to encourage action, and align with existing brand guidelines while using considered imagery to enhance the narrative and emotional connection.
Result
Produced an engaging, empathetic brochure that brought the Foundation’s work to life, connecting the reader to its impact. Balancing clear information with meaningful imagery, the final piece supported storytelling while alignging with the brand.
